For the ambitious business owners – at your convenience, on your time. 

1408, 2019

Ignorance is an Opportunity – AOPS #25

August 14th, 2019|0 Comments

This week we are wrapping up the story of Heather’s Cupcakes. Heather will have to learn a lot to get her business to where she wants it. Is her ignorance keeping her and the business from reaching their full potential? Listen in to hear Matt explain what she can and should do to make this business run as smoothly as possible.

708, 2019

Ignorance in Marketing and Sales – AOPS #24

August 7th, 2019|0 Comments

Let’s start mapping out our business priorities! This week Matt gets into the importance of marketing your business and having a good sales system. Heather’s Cupcakes has no intentional strategy, listen in to learn how to fix that mistake for yourself!


3107, 2019

Overcome the Ignorance of Metrics – AOPS #23

July 31st, 2019|0 Comments

Ignorance can be full of opportunity! This week we will hear about how Heather’s metric system threatens her business and hold her back. Turning out a great product is only part of the business; the real secret is in a good metric system.

2407, 2019

Ignorance or Inept? – AOPS #22

July 24th, 2019|0 Comments

Something to ask yourself: Are you ignorant or just inept? Hear Matt tell you about his own experience in what ignorance could do to you and your business. We also will continue to learn about Heather’s Cupcake business, specifically finding out the way to manage her business all while keeping the quality of her product!

1707, 2019

Learning to Grow Through Ignorance – AOPS #21

July 17th, 2019|0 Comments

Admitting and getting a handle on your ignorance can be empowering! Figuring things out WHILE you’re running a business is ALWAYS a lot more work than everyone thinks. This week we continue to learn from Heather’s Cupcakes and her management and personnel practices. Going from hobbyist to successful business owner is a big deal!

1007, 2019

Heather’s Cupcakes-A Study In Ignorance AOPS #20

July 10th, 2019|0 Comments

This week Matt introduces us to Heather’s Cupcakes and gives out her grade card on the Business Immune System Report. Listen in to hear how ignorance might also threaten your small business. Ignorance weighs a lot more than ineptitude, so let’s analyze what you need to do to reach your goals.